{"id":535,"date":"2013-03-07T16:47:52","date_gmt":"2013-03-07T15:47:52","guid":{"rendered":"http:\/\/studio.ican-design.fr\/?p=535"},"modified":"2023-01-18T12:29:13","modified_gmt":"2023-01-18T11:29:13","slug":"projet-semestre-01-les-dessous-de-mona-3eme-annee-web-2013","status":"publish","type":"post","link":"https:\/\/studio.ican-design.fr\/projet-semestre-01-les-dessous-de-mona-3eme-annee-web-2013\/","title":{"rendered":"Projet sem.#01\/ Les dessous de Mona \/ 3\u00e8me ann\u00e9e Web \/ 2013"},"content":{"rendered":"

\"webdesign\"<\/a>
\nCr\u00e9ation d\u2019une identit\u00e9 visuelle et d’un site internet pour une agence \u201cdigitale\u201d.
\nLes \u00e9tudiants seront r\u00e9unis par groupe de 4 environ pour concevoir et r\u00e9aliser leur agence \u201cdigitale\u201d. Ils d\u00e9buteront leur travail par la cr\u00e9ation d\u2019une identit\u00e9 visuelle, puis d\u2019un site internet vitrine.<\/p>\n

L’\u00e9quipe<\/h2>\n

Johann Le Roux
\nAm\u00e9lie Aussendon
\nVirginie Lentulus
\nCharlotte Comby<\/p>\n

Le processus cr\u00e9atif<\/h2>\n

Un jolie brainstorming, mais qui finalement aboutira \u00e0 un renversement du projet, exit “BEBOTOX”, hello “Les dessous de Mona”<\/p>\n

\"brainstorming\"<\/a><\/p>\n

Comment sommes nous pass\u00e9s de \u02ddBebotox\u02dd aux \u02ddDessous de Mona\u02dd:<\/em><\/h3>\n

Apr\u00e8s la pr\u00e9sentation de notre concept et une grosse recherche pour d\u00e9fendre et revendiquer notre nom d\u2019agence, nous avons rencontr\u00e9 des avis tr\u00e8s partag\u00e9s concernant ce nom. En effet, nous avons eu des retours tr\u00e8s favorables, qui trouvaient que le nom BeBotox avait un tr\u00e8s fort impact, qu\u2019il sortait de l\u2019ordinaire et qu\u2019il donnait une bonne \u00e9nergie \u00e0 l\u2019agence. Cependant nous avons aussi eu des retours plus mitig\u00e9s, mettant en avant le fait que le mot \u00abbotox\u00bb avait une connotation n\u00e9gative, \u00e9ph\u00e9m\u00e8re et qui ne marcherait pas forc\u00e9ment avec le milieu dans lequel nous souhaitons travailler (\u00e0 savoir dans le domaine culturel).<\/em><\/p>\n

Bien que nous soyons tr\u00e8s attach\u00e9s au nom BeBotox, nous avons pr\u00e9f\u00e9r\u00e9 changer notre nom face \u00e0 un trop gros risque de ne pas plaire \u00e0 tous. Nous avons donc repris nos recherches concernant le nom de notre agence. De ces recherches, nous avons aboutis au nom \u00abLes Dessous de Mona\u00bb. Nous sommes conscients de prendre le risque d\u2019\u00eatre identifi\u00e9 comme une marque de lingerie.<\/em><\/p>\n

Cependant nous n\u2019avons pas utilis\u00e9 ces termes par hasard. En effet, le mot \u00abdessous\u00bb \u00e9voque le revers de la culture, l\u2019envers du d\u00e9cor, les choses qu\u2019on ne voit pas forc\u00e9ment, et donc, entre autre, la communication de la culture. Le nom \u00abMona\u00bb \u00e9voque simplement Mona Lisa, c\u2019est un petit clin d\u2019oeil \u00e0 la culture.<\/em><\/p>\n

Le logo<\/h2>\n

beaucoup de pistes…<\/p>\n

\"lddmLogos\"<\/a><\/p>\n

et finalement… le fogo final<\/p>\n

\"lddmLogo\"<\/a><\/p>\n

Un mockup du site<\/h2>\n

\"lddmMockup\"<\/a><\/p>\n

La page “Accueil”<\/h2>\n

\"lddmAccueil\"<\/a><\/p>\n

la page “Agence”<\/h2>\n

\"lddmAgence\"<\/a><\/p>\n

la page “facebook”<\/h2>\n

\"lddmfacebook\"<\/a>
\nhttps:\/\/www.facebook.com\/LesDessousDeMona<\/p>\n

F\u00e9licitation \u00e0 toute l’\u00e9quipe, qui a fourni un travail s\u00e9rieux, complet en respectant l’esprit et les contraintes de la commande.<\/p>\n

D\u00e9couvrez les formations en Web et Multim\u00e9dia de l\u2019\u00e9cole d\u2019infographie<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Cr\u00e9ation d\u2019une identit\u00e9 visuelle et d’un site internet pour une agence \u201cdigitale\u201d. Les \u00e9tudiants seront r\u00e9unis par groupe de 4 environ pour concevoir et r\u00e9aliser leur agence \u201cdigitale\u201d. Ils d\u00e9buteront leur travail par la cr\u00e9ation d\u2019une identit\u00e9 visuelle, puis d\u2019un site internet vitrine.<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[381,15],"tags":[67,36,68,69,70,16,71],"acf":[],"yoast_head":"\nProjet semestre #01 \/ 3\u00e8me ann\u00e9e Web \/ 2013<\/title>\n<meta name=\"description\" content=\"Cr\u00e9ation d\u2019une identit\u00e9 visuelle et d'un site internet pour une agence \u201cdigitale\u201d.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/studio.ican-design.fr\/projet-semestre-01-les-dessous-de-mona-3eme-annee-web-2013\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Projet 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