{"id":11401,"date":"2025-06-02T14:17:22","date_gmt":"2025-06-02T12:17:22","guid":{"rendered":"https:\/\/studio.ican-design.fr\/?p=11401"},"modified":"2025-06-02T16:15:11","modified_gmt":"2025-06-02T14:15:11","slug":"ican-x-eiml-store-du-future","status":"publish","type":"post","link":"https:\/\/studio.ican-design.fr\/ican-x-eiml-store-du-future\/","title":{"rendered":"ICAN x EIML \/ Store du futur&#8230;"},"content":{"rendered":"<p>Store du Futur in <em>Fortnite<\/em> : quand le gaming rencontre la mode digitale et le luxe ! De mars \u00e0 mai 2025, l\u2019ICAN s&#8217;est associ\u00e9e \u00e0 l\u2019EIML pour un workshop innovant qui explore comment <em>Fortnite<\/em> r\u00e9volutionne le commerce digital, la digital fashion et l\u2019exp\u00e9rience shopping immersive&#8230;<br \/>\n<!--more--><\/p>\n<p><strong><img decoding=\"async\" class=\"size-medium wp-image-11433 alignleft\" src=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML08-156x300.jpg\" alt=\"\" width=\"156\" height=\"300\" srcset=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML08-156x300.jpg 156w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML08.jpg 324w\" sizes=\"(max-width: 156px) 100vw, 156px\" \/>Fortnite <\/strong>est un univers social et cr\u00e9atif qui r\u00e9unit plus de 400 millions d\u2019utilisateurs dans ses modes Battle Royale, Cr\u00e9atif ou Sauver le Monde&#8230;<br \/>\n<strong>De grandes marques de luxe<\/strong> investissent ce m\u00e9tavers avec des skins, sneakers et exp\u00e9riences immersives uniques&#8230;<br \/>\n<strong>Le Store du futur<\/strong> est un espace virtuel o\u00f9 une marque ne vend pas juste un produit, mais une identit\u00e9, une histoire et une exp\u00e9rience sociale. Imaginez une boutique interactive d&#8217;une grande marque dans Fortnite, accessible 24\/7, avec des drops exclusifs, des mini-jeux et du social shopping&#8230;<\/p>\n<h2>Les projets \u00e9tudiants &#8220;Store du Futur&#8221;<\/h2>\n<h3>Fortnite-Loewy<\/h3>\n<p>EIML : Myl\u00e8ne Guitton, Nell Wons, Balthazar Chanial &amp; In\u00eas Clara<br \/>\nICAN : Iris Lobstein &amp; Emma Ros<\/p>\n<p><img decoding=\"async\" class=\"wp-image-11405 alignright\" src=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML01-300x286.jpg\" alt=\"\" width=\"233\" height=\"222\" srcset=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML01-300x286.jpg 300w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML01.jpg 504w\" sizes=\"(max-width: 233px) 100vw, 233px\" \/><strong>Concept \/<\/strong><br \/>\nCr\u00e9ation d\u2019une map immersive sur Fortnite reprenant le contour et la forme du logo de la marque. Ce logo sera divis\u00e9 en deux zones distinctes, chacune proposant une \u00e9preuve interactive inspir\u00e9e de l\u2019univers artistique et artisanale de la maison. Chaque zone est une partie du logo mettant en avant l\u2019id\u00e9e de modularit\u00e9 et d\u2019assemblage, signature du design Loewe.<\/p>\n<p><strong>Environnement<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-11407 size-full\" src=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML02.jpg\" alt=\"\" width=\"1119\" height=\"560\" srcset=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML02.jpg 1119w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML02-300x150.jpg 300w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML02-1024x512.jpg 1024w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML02-768x384.jpg 768w\" sizes=\"(max-width: 1119px) 100vw, 1119px\" \/><\/p>\n<p><strong>Vid\u00e9o d\u00e9mo<\/strong><\/p>\n<p><iframe title=\"Projet \u00e9tudiant EIML x ICAN \/ Store du Futur, LoewexFortnite\" width=\"660\" height=\"371\" src=\"https:\/\/www.youtube.com\/embed\/cyEtaDMpvUQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h3>Fortnite-Charlotte Tilbury<\/h3>\n<p>EIML : Douglas Cabanne, Clo\u00e9 Codina, Sylvain Jouve, L\u00e9a Nivan<br \/>\nICAN : Yanis, Alexandre, Melvin<\/p>\n<p><strong><img decoding=\"async\" class=\"size-medium wp-image-11412 alignright\" src=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML03-300x234.jpg\" alt=\"\" width=\"300\" height=\"234\" srcset=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML03-300x234.jpg 300w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML03.jpg 745w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/strong><\/p>\n<p><strong>Concept \/<\/strong><br \/>\nConcevoir un espace \u00e9v\u00e9nementiel dans Fortnite permettant aux joueurs de d\u00e9couvrir la marque de cosm\u00e9tique de luxe d\u2019une mani\u00e8re originale. Le public sera immerg\u00e9 dans cet univers de strass et de paillettes aux multiples exp\u00e9riences interactives, invitant \u00e0 la d\u00e9couverte sans pr\u00e9senter de produit&#8230;<\/p>\n<p><strong>Environnement<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-11416 size-full\" src=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML04.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML04.jpg 1920w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML04-300x169.jpg 300w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML04-1024x576.jpg 1024w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML04-768x432.jpg 768w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML04-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p><strong>Vid\u00e9o d\u00e9mo<\/strong><\/p>\n<p><iframe title=\"Projet \u00e9tudiant EIML x ICAN \/ Store du Futur \/ CharlotteTilburyFornite\" width=\"660\" height=\"371\" src=\"https:\/\/www.youtube.com\/embed\/l0phb8ehCNI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h3>Fortnite-Cartier<\/h3>\n<p>EIML : Sarah CISSE EVY, Margaux ELEBAUT, Meriem BAIROUK, Emma LUCAS, Amandine COCCO<br \/>\nICAN : Stanley Radert, Oscar Mercier<\/p>\n<p><strong><img decoding=\"async\" class=\"size-medium wp-image-11420 alignright\" src=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML05-300x184.jpg\" alt=\"\" width=\"300\" height=\"184\" srcset=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML05-300x184.jpg 300w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML05-1024x628.jpg 1024w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML05-768x471.jpg 768w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML05-825x510.jpg 825w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML05.jpg 1495w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Concept\/<\/strong><br \/>\nD\u00e9veloppement d&#8217;une map immersive en collaboration avec la marque, et c\u00e9l\u00e9brant le lancement de la collection Trinity Wild. L&#8217;objectif est d&#8217;int\u00e9grer l&#8217;ADN luxueux et audacieux de la marque dans un univers interactif et captivant, o\u00f9 design et exp\u00e9rience joueur fusionnent.<\/p>\n<p><strong>Environnement<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-11422 size-full\" src=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML06.jpg\" alt=\"\" width=\"1825\" height=\"1080\" srcset=\"https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML06.jpg 1825w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML06-300x178.jpg 300w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML06-1024x606.jpg 1024w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML06-768x454.jpg 768w, https:\/\/studio.ican-design.fr\/ecole-infographie\/sites\/3\/2025\/06\/fortniteICANxEIML06-1536x909.jpg 1536w\" sizes=\"(max-width: 1825px) 100vw, 1825px\" \/><\/p>\n<p><strong>Vid\u00e9o d\u00e9mo<\/strong><\/p>\n<p><iframe title=\"Projet \u00e9tudiant EIML x ICAN \/ Store du Futur \/ CartierxFortnite\" width=\"660\" height=\"371\" src=\"https:\/\/www.youtube.com\/embed\/7pgb-KSPW-k?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Store du Futur in Fortnite : quand le gaming rencontre la mode digitale et le luxe ! De mars \u00e0 mai 2025, l\u2019ICAN s&#8217;est associ\u00e9e \u00e0 l\u2019EIML pour un workshop innovant qui explore comment Fortnite r\u00e9volutionne le commerce digital, la digital fashion et l\u2019exp\u00e9rience shopping immersive&#8230;<\/p>\n","protected":false},"author":12,"featured_media":11425,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[322],"tags":[860,861,31,859],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ICAN x EIML \/ Store du futur... | Studio ICAN<\/title>\n<meta name=\"description\" content=\"Store du Futur in Fortnite : quand le gaming rencontre la mode digitale et le luxe ! 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